No BS tips for increasing your BFCM email marketing sales

A talk by Greg Zakowicz
Veteran Marketer & Director of Content, Omnisend

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About this talk

When it comes to increasing your holiday email marketing sales, there is no silver bullet. Ecommerce brands need to understand what matters to shoppers, when to send their campaigns, which tactics are most effective, how to overcomes the changes presented by iOS 15, and how to put it all together. This session will shed some yule-tide light on:

  • What to include in your messaging to increase conversions
  • The impact iOS 15 & how to adjust to the changes
  • How and when to use complementary channels to email
  • Often overlooked tips for the holidays
  • Holiday email inspiration

Greg Zakowicz

Omnisend is an ecommerce-tailored email & SMS marketing automation platform built to help nimble teams drive more revenue without increasing their workload. One-click ecommerce stack integrations, pre-built workflows, and intuitive drag & drop editing make it easy to get up & running without diving into the smallest details, unless you want to. More than 70,000 ecommerce brands use Omnisend to grow their businesses on autopilot, converting their customers with quick-to-build, highly relevant emails & texts.

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